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Presented in REDACT-O-RAMA — All Trades Co.

Presented in REDACT-O-RAMA — All Trades Co.
This episode is brought to you byREDACTED

Ads for Episode 106 are presented in REDACT-O-RAMA, an innovative first-of-its-kind podcast ad format from All Trades Co. Brand names are nice try and held hostage until the brand pays for them to be released.

Jacob Reed and Me is an independent podcast — no celebrity host, no audio network, no Hollywood agents making calls on our behalf — and we've had to get creative about brand partnerships. So we did what any scrappy, award-winning creative studio would do: we pioneered one.

Introducing REDACT-O-RAMA.

Here's how it works: we make genuine host-read ads for brands we love… then we hold them hostage.

Nice try... It looks like you're trying to get information that's been redacted. Very clever. We'd suggest going one step further and sending your own ransom note to the brands. Scroll down for more information.

On our new episode of Jacob Reed and Me: The Heavyweight, we feature two products that were central to Jacob's fitness journey. Their names have been nice try. Any identifying information has been nice try. The brands will remain in REDACT-O-RAMA until a ransom has been paid. And, a “ransom note” was sent to the brand.

Listeners interested in the product or service being advertised can sign up for an email list to be notified once the ad is unredacted and to be the first to receive any discount codes or benefits from the advertiser… just like a normal podcast ad.

To be totally honest, we would prefer to just sit around, continue releasing episodes, and bank on the fact that we've premiered at Tribeca, been named a ‘best podcast’ by The Guardian, been one of the only non-chat shows on Top 100 Comedy Podcasts charts, and been featured as a ‘best new show’ by Apple Podcasts. Unfortunately, that's not the way this industry works. You have to do something disruptive, so we took matters into our own hands.

These brands know what they did.*
Now, they are going to pay.**

* Made a great product.** If they want us to release their names from REDACT-O-RAMA.

Enter your info below to send an anonymous ransom note to the brands in the redacted ads. The brand will be told your first name and general location (state or province) only. We'll keep the rest of your info private and only reach out with a special offer from the brand if and when the ransom is paid.

Age range
Send ransom note to

Default is both. Uncheck a brand to leave that one alone.

We're All Trades Co — a medium-agnostic creative studio rooted in culture jamming. We work with and without brands.

Our award-winning work has been featured by:

  • AdAge
  • The AV Club
  • BoingBoing
  • BuzzFeed
  • CNN
  • Deadline
  • Fast Company
  • Fox News
  • The Guardian
  • The Hollywood Reporter
  • Inc Magazine
  • The LA Times
  • MSNBC
  • Now This
  • NPR
  • Paste Magazine
  • Puck
  • The Seattle Times
  • The Shorty Awards
  • TMZ
  • Tribeca
  • Variety
  • Vulture
  • The Wall Street Journal
  • The Wrap

— and many others.